BRP ENHANCES THE FUN OF RIDING A SKI-DOO SNOWMOBILE WITH 2016 LINE-UP
BRP Enhances the Fun of Riding a Ski-Doo Snowmobile with 2016 Line-Up |
The new Ski-Doo Renegade Enduro snowmobile is inspired by an adventure motorcycle.© BRP 2015
Las Vegas, Nevada, February 23, 2015– BRP (TSX:DOO) today introduced the 2016 Ski-Doo snowmobile line-up at its semi-annual dealer meeting. Features include an industry-first adjustable ski, new models, expansion of proven technologies and more innovative accessories. "The 2016 Ski-Doo line-up shows that BRP never stops pushing innovation," stated Anne Bélec, senior vice-president, Global Brand Strategy and Information Systems. "A ski, one of the basic components of a snowmobile, has been re-engineered so riders can instantly adjust ski bite for changing snow conditions and riding styles. Plus, we bring new models that re-invent or shape segments of the business. It's this kind of leadership that keeps BRP at the forefront." The proven innovations and product reliability of its snowmobiles and accessories further consolidates BRP's number one position in the industry. For 2016, BRP's product breadth reaches new heights in every segment with the new:
An equally impressive array of clothing and innovative accessories complements the 2016 snowmobile product line. BRP also introduced three Can-Am off-road models designed specifically for law enforcement organizations, with a special matte black coloration, pre-installed emergency lights and a warning device. Additional Information: About BRP Ski-Doo, Lynx, Sea-Doo, Evinrude, Rotax, Can-Am, Spyder, Renegade, MXZ, Blizzard, Xtreme, Summit, iTC, Rotax, 4-TEC and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.
-30- For information: Steve Cowing |